A 'beanhead'-style animated image of Rob, a smiling bearded white man with a bun and glasses

Hi, I'm Rob!

I help companies turn software into an advantage.

Hello!

I’m an experienced software consultant based in the Annapolis Valley of Nova Scotia, Canada.

I help small- and medium-sized businesses with technical strategy and implementation. If you’re not sure where to start, where to go next, or how to make the best use of what you’ve got, I’ve got your back.

I can help you:

My expertise is in independently identifying and fixing gaps, weaknesses, and bottlenecks for small- and medium-sized businesses. I help speed up teams, enable new opportunities, wrangle risk, and ask the right questions at the right time. I have a breadth of experience and skills that enable me to efficiently solve problems for my clients — I’ve worked on copywriting, conversion optimization, drip campaigns, productivity and enablement, systems integration, infrastructure/operations, application development, and more.

I’m currently taking on new clients.

Outside of my day job, I run a small farm with my wife, three kids and dog, and in my spare time enjoy music and woodworking.

Cute drawing of laptop, lamp, cactus, and coffee mug

Rob has a knack for seeing the big picture and for considering all sides of a matter. It enabled him to ask questions that were incredibly prescient or that identified and challenged mistaken assumptions. In a number of cases, he would ask a question or make a suggestion that we didn’t have time to explore fully, and yet wound up realizing were key to future success sometimes years later. His ability and habit of thinking about problems from a longer-term basis and from our customers’ perspectives were impressive and wildly valuable.

We could always ask Rob to figure out very complicated problems and he would always come back with an elegant and quality design or implementation. He was an incredibly valuable contributor to our team.

Dave Sullivan, CTO @ HoodQ